Larry Broughton is an award-winning entrepreneur & CEO, best-selling author, keynote speaker, mentor, hero to his kids, and Good ‘n Plenty candy lover. After growing up in a small mill town in rural western New York, he spent eight years traveling the world with the US Army’s elite Special Forces, commonly known as the Green Berets, where he attained the rank of Staff Sergeant.
Larry has successfully parlayed his unique experience of serving on Special Forces A-Teams to the business arena. He is Founder/CEO of broughtonHOTELS, a leader in the boutique hotel industry; and Co-Founder/CEO of BROUGHTONadvisory, a strategic vision, elite team building, and transformational leadership organization with clients ranging from entrepreneurial start-ups to Turner Broadcasting and The Pentagon. He’s received numerous awards for business performance, innovation and leadership; including Ernst & Young’s prestigious Entrepreneur of the Year®, NaVOBA’S (National Veteran-Owned Business Association) Vetrepreneur® of the Year, Passkey Foundation’s Business Leader of Integrity, Coastline Foundation’s Visionary of the Year, while Entrepreneur Magazine included broughtonHOTELS in their Hot 500 List.
Larry’s upbeat, creative approach to business has been featured in news articles from the Los AngelesTimes to Entrepreneur Magazine, on national radio shows, and on every major television and cable network.
Larry Broughton is the best-selling co-author of The Next Big Thing, as well as VICTORY: 7 Entrepreneurial Success Strategies for Veterans. He is also author of FLASHPOINTS for Achievers, as well as the upcoming Warriors In The Boardroom. Additionally, he’s a featured contributor to U.S. Veterans Magazine and OC Metro.
Larry lives & works in Orange County, CA; and is blessed with a beautiful daughter, Emily; and dashing son, Ben. Dedicated to life-long learning, he has interviewed hundreds of successful entrepreneurs and CEOs on the topics of business, leadership, entrepreneurship and significance. Larry has attended the Executive Program at prestigious Stanford University; studied Russian at the world-renowned Defense Language Institute; and studied Political Science at University of California, Santa Barbara and College of San Mateo.